The Difference Between “Proprietary” and “Open Source” by Shawn Coyne

Posted by on Dec 31, 2011 | No Comments

In the internet world, there’s a strong polarity between companies that create “Proprietary” software that is kept secret, developed by employees and that you have to pay for and “Open Source” software that is written by contributors around the world and is given away.  Shawn Coyne authored an article on stevenpressfield.com, called The Bubble Men that pretty ...

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Happy Belated Birthday to the Bar Code!

Posted by on Oct 23, 2009 | No Comments

So, I know the actual birthday was October 8, but, I still wanted to create a bar code with one of the many free bar code generators out there.  So, happy belated birthday to the Bar code! (Here’s the one I used).

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Is Your Website Still Useful and Important?

Posted by on Oct 7, 2009 | No Comments

For a couple years now I’ve been feeling the need to not promote building traditional websites anymore, but instead to help clients be part of the conversation around their product and let that lead them to what they need to do online. Back when we started building websites more than 13 years ago, they were ...

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American Idol and ATT

Posted by on May 27, 2009 | No Comments

According to today’s Advertising Age, AT&T is embroiled in some potential controversy around American Idol and how many text votes it might have encouraged Kris Allen fans to send. According to a New York Times story citing the Arkansas Democrat-Gazette, employees for AT&T distributed phones to folks at two finale parties organized by fans of ...

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Jimmy Buffett rebrands Dolphins Stadium!

Posted by on May 8, 2009 | No Comments

I was listening to Jimmy Buffett Live in Hawaii in my car when I heard the news.  The only word that came to mind was “AWESOME!” Jimmy is a brand unto himself.  So are Parrotheads.  And now, he’s taken the stadium naming rights away from Corporate America and into the social, entertainment, fun world.  Too ...

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New Interactive Apple ad on CNN.com

Posted by on May 5, 2009 | No Comments

Right now there’s a cool, new interactive ad for Apple staring the Mac and PC guys on CNN.com by their agency, TBWA/Chiat/Day. It’s a follow up to another interactive ad they did a while back.  If you get a chance today to see it, look fast as I bet it won’t last long.  It’s interesting, ...

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brick-and-clicks

Posted by on Apr 23, 2009 | No Comments

A couple recent articles that caught my attention recently have to do with the term “brick-and-click,” used fairly often in Advertising Age and in this recent article ( How Walmart Owns the Concept of Value Online ) from the digital issue (a really good one, btw.). And in the article from PROMO, called: The Convergence ...

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American Idol, Coke and AT&T… Oh, and Ford…

Posted by on Mar 25, 2009 | No Comments

I was watching Idol tonight with 100 million other people and remembered an article I read in Advertising Age about it’s brand marketing.   I have one question. What brand is on the judge’s glasses on the table? I’m sure you all guessed correctly that it’s Coca Cola. From the article: The biggest TV success in ...

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