2 ways to know that affiliate marketers really don’t care about you.
I was recently followed by an affiliate marketer from Australia claiming that she could “guarantee 25,000 followers in 90 days.” There are 2 things wrong with this statement. First, why do you want 25,000 followers? Seriously, do you think they all really care what you have to say? There is so much twitter spam out ...
Building Client Confidence… One way to lose it.
Yesterday I was in a local coffee shop in Evergreen, Colorado getting some focused work done. I go to coffee shops somewhat regularly because I can plug in my headphones and really focus on getting some work done away from the phone (I turn my email off too!). I went again today because I needed ...
Solving the Conversion Problem
This is a great article from User Experience Engineering. Basically, it says that when a large online retailer removed the requirement to create an account upon purchase, their sales (conversion rate) skyrocketed! They changed the store so creating an account was no longer a requirement, but an option, with the option to continue to purchase ...
Growing interactive marketing budgets
Lately I’ve noticed a trend towards more clients and potential clients interested in internet marketing. This makes me happy. I often tell people that while your website may not be the prettiest, if it works, then lets look at what we can do to increase traffic and conversion. We’ll look and see where the holes ...
internet marketing vs web development
What’s more important for your internet marketing? How should you spend your money? Lately, we’ve seen people spend thousands of dollars on a website and then not be willing to spend any on their internet marketing. It’s sort of equivalent to moving into a brand new big house and then not telling anyone you moved. ...
The first of many micro blogs
After more than 12 years in internet marketing and development, I’m starting a new blog. I have lots to say, but never time to say it… Here’s will it will go…
